首页即时动态京东家装首推智享银龄店，创新适老居家养老体验

京东家装首推智享银龄店，创新适老居家养老体验

来源：家居百科时间：2026年06月12日 16:20

JD Home Improvement Launches Senior-Friendly Store in Shanghai JD Home Improvement Unveils National First Smart Senior-Friendly Experience Store in Shanghai

On June 12th, JD Home Improvement officially opened the first national smart senior-friendly experience store at the JD MALL Shanghai Qibao Store. The store is designed around the core concept of "inconspicuous senior-friendliness," featuring a 1:1 real scene copy of barrier-free living room, safe bathroom, secure kitchen, sleep-friendly bedroom, and intelligent balcony, showcasing the full chain of senior-friendly transformation solutions including no-high-ground level, anti-slip paving, emergency warning, and voice intelligence control. This allows consumers to experience the transformation firsthand, solving the traditional problem of purchasing based on imagination.

JD Home Improvement Senior-Friendly Experience Store

From June 12th to 14th, the store also launched a "Senior-Friendly Home" themed flash sale market, with four interactive spaces including high-age simulation experience area, filial piety message wall, and trendy photo-taking area. Consumers can collect refrigerator stickers by checking in to redeem exclusive store merchandise.

With the steady progress of China's aging process, by the end of 2025, the population aged 60 and above will exceed 300 million, with more than 90% of the elderly choosing to live at home. In cities like Shanghai, a large number of the elderly still live in old residential buildings over 30 years old, facing problems such as small kitchens and bathrooms, slippery floors, and outdated hardware. This has led to a continuous increase in demand for senior-friendly transformation, but the supply side has been lagging behind.

However, the senior-friendly transformation market is generally plagued with issues such as poor product quality, opaque pricing, and missing construction and acceptance standards. The transformation process is often divided into design, construction, and procurement, with consumers needing to deal with multiple parties, unclear responsibility boundaries. At the same time, traditional senior-friendly accessories often have an obvious medical style, with low acceptance among the elderly and concerns from children about construction chaos and lack of after-sales service, leading to many real needs being shelved.

Addressing these long-existing issues in the senior-friendly transformation industry, JD Home Improvement released the "Local Renovation and Revitalization Strategy" on June 9th, jointly developing standardized senior-friendly products with the China Academy of Building Research. The first smart senior-friendly experience store in Shanghai is the concrete implementation of this strategy.

The JD Home Improvement Smart Senior-Friendly Experience Store aligns with the development trend of the silver economy, covering senior-friendly living scenarios such as daily life, health monitoring, and safety protection. It selects over 500,000 senior-friendly products and provides a 72-hour one-stop senior-friendly transformation service to enhance the living quality of the elderly group with refined and convenient services, blending professionalism and warmth into business.

With a unified product and service standard, the JD Home Improvement Smart Senior-Friendly Experience Store connects all links of design, construction, delivery, and after-sales, providing a one-stop transformation solution for home-based elderly care families. A representative of the Home Improvement Business Department of JD Retail's Home Appliance and Home Furnishing Group said, "We hope to make senior-friendly transformation no longer a difficult problem for families through standardized products and full-process services. To secretly integrate safety into every corner of the home, allowing parents to live comfortably in their original living environment, and allowing children to remotely care for their parents with more peace of mind, is the original intention of JD Home Improvement in doing this."

JD Home Improvement Senior-Friendly Experience Store Interior

The JD Home Improvement Smart Senior-Friendly Experience Store eliminates the rigid medical style of transformation and naturally integrates functions such as anti-slip, assistance, and intelligent security into home design. The five experience zones correspond to the five systems of barrier-free access, safety protection, low-load operation, night-time living, and intelligent care: the entire house is paved with no threshold to avoid tripping risks, the bathroom is equipped with integrated handrails and anti-slip stone crystal floor; the kitchen optimizes the ergonomic countertop and is equipped with electric lifting storage; the bedroom has intelligent mattresses and inductive ground lights to solve the problem of getting up at night. Relying on the JoyAI intelligent system, the store builds a 24-hour warning mechanism for water, fire, gas, and falls, with immediate push notifications to children's mobile phones in case of emergencies.

In terms of services, JD Home Improvement builds a full-cycle closed-loop service: free on-site surveys, customized exclusive plans, self-owned construction teams completing the transformation in 3-15 days, real-time online updates of construction progress, and free rework for dissatisfied acceptance. Customers can also enjoy the "Safe Living" service commitment of 5-year quality guarantee for whole-house renovation and 10-year quality guarantee for water and electricity transformation, with on-site repair within 72 hours during the warranty period. Signed users are equipped with a lifetime exclusive "Senior-friendly Manager," with annual on-site inspection and maintenance. Additional value-added services such as JD Health consultation and domestic service reservation are also available. This completely solves the industry problems of shirking after-sales service and multiple party connections. Relying on JD's super supply chain capabilities, the store selects 87 categories and over 500,000 senior-friendly products, ensuring transparent pricing and controllable quality, and saying goodbye to the chaos of unbranded products.

To help citizens transform their home environment at a low cost, the JD Home Improvement Smart Senior-Friendly Experience Store is offering a variety of preferential policies during the opening period, including 95% off senior-friendly transformation, up to 7000 yuan in bonus for 618 yuan, "Safe Living" service for signing contracts, a limited-time gift of a 15㎡ brand-name custom cabinet for full-package renovation, free upgrade of eight main materials up to 52,000 yuan in savings, exclusive 95% off for windows and doors main materials, and a 15% discount on Egger boards for whole-house customization. Consumers with the need for senior-friendly transformation can search for "JD Home Improvement" in the JD APP to access the event and make an appointment for an experience.

In the future, JD Home Improvement will use the first Shanghai store as a benchmark model, continuously refining product standards, service systems, and implementation models, and gradually replicating in key cities across the country. Relying on platform resources, it will continue to work with authoritative industry institutions to improve standards for senior-friendly transformation, using standardized one-stop transformation services to help the senior-friendly transformation industry upgrade, using refined home improvement services to protect the health of the elderly at home, and fulfilling the civil responsibility of actively responding to the aging population.