万华禾香联京东,打造绿色智能家居新潮流
Whahua Heshang and JD Whole House Customization Strategic Partnership Whahua Heshang and JD Whole House Customization Sign Strategic Cooperation Agreement
On December 4, 2025, Whahua Heshang and JD Whole House Customization officially signed a strategic cooperation agreement at the Beijing JD MALL South Third Ring Store. This cooperation focuses on the theme of "the integration of green manufacturing and digital retail," with the online launch of the "Whahua Heshang Rui Bo series × Damian O'Sullivan Hermes collaboration designer co-branded model" as an opportunity, aiming to jointly promote the transformation of the whole house customization home industry towards high-end, environmental-friendly, and digital transformation, thus helping to build a new ecological development of the industry. Whahua Heshang Group Vice President Li Tao, JD Home Improvement and Housing Business Department Whole House Customization Responsible Person Ji Kexin, Whahua Heshang Group Marketing Center Promotion Support Department Director Yue Yuanzhen, and representatives of authoritative home media attended the event and witnessed this important moment of cross-border collaboration.

Integration of Product Strength and Channel Efficiency
As a brand with 26 years of experience in the home industry, Whahua Heshang always adheres to the concept of "under the roof, it should be free of formaldehyde." Its independently developed formaldehyde-free board technology not only breaks through the technical bottleneck of the artificial board industry dependent on formaldehyde adhesive, but also achieves the popularization of formaldehyde-free healthy boards among the people, and is praised as "a good product for the country and the people."
Specifically to the Whahua Heshang Rui Bo Damian O'Sullivan Hermes collaboration designer series, Whahua Heshang Group Vice President Li Tao introduced in his speech that it continues the technology gene of Whahua Heshang's formaldehyde-free environmental protection board, while integrating international aesthetic design and exquisite craftsmanship, precisely meets the dual pursuit of contemporary consumers for health and style. Since its launch in July 2025, it has been built into an important achievement of Whahua Heshang's high-end strategy and is an important milestone for Whahua Heshang to enter the high-end market.

As reported, this product series uses polyurethane adhesive to achieve formaldehyde-free addition, relying on the natural antibacterial function of the bamboo core material, to build a comprehensive environmental protection protection system; with the creative empowerment of the Hermes collaboration designer Damian O'Sullivan, it injects the design gene of luxury goods and breaks the industry's fixed cognition that "environmental protection and luxury cannot coexist"; in addition, through the CFP² color, texture, touch, and matching four-dimensional system, it deeply integrates natural elements and high-end texture, creating home products with both artistic collection value and practical functions.
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