首页即时动态古镇灯博会揭秘：奇兵到家售后策略解家居电商之困

古镇灯博会揭秘：奇兵到家售后策略解家居电商之困

来源：家居百科时间：2025年10月22日 11:47

Home Goods E-commerce After-Sales Solutions: The Qi Bing Diao Jia Approach Top Three High-Frequency Complaints at the 33rd Ancient Town Lantern Fair

During a random visit to 30 exhibitors at the 33rd Ancient Town Lantern Fair, we summarized three common complaints:

"Master Changes Plans"——During peak season, it's difficult to find installation technicians, and it's common for them to increase prices by 50% on the spot;

"Unclear Warranty Period Responsibilities"——There is a mutual shirking of responsibilities among merchants, consumers, and installation parties, and ultimately, customer complaints are often shouldered by the brand;

"Cost黑洞"——One round trip delivery fee and labor cost for a single return job can directly erode 20% of net profit.

Various after-sales issues have long constrained the development of home goods e-commerce. With over 3.5 million registered merchants on the "Qi Bing Diao Jia" platform, after-sales services across the country are completed by more than 3.8 million certified technicians. With its完善的服务体系, one-year warranty, real-time order monitoring, and a 45% reduction in after-sales costs, merchants can easily solve the traditional after-sales "three cardinal sins" and truly achieve worry-free after-sales service.

Ancient Town Lantern Fair: How Qi Bing Diao Jia addresses the after-sales anxiety of home goods e-commerce with its national service network?

After-Sales Pain Points Differ, Qi Bing Diao Jia One-Stop Service Handles It All

"Smart Lighting Popularity Brand"——Users are mainly distributed in third and fourth-tier cities, and remote areas often face the difficulty of finding technicians who can handle smart wiring. With more than 3.8 million professional technicians and service coverage of 99.5% of the national territory, Qi Bing Diao Jia achieves seamless connection between after-sales service and sales, helping brands expand their sales radius nationwide. A home goods brand manager, Xiao Ai, commented, "Our fans in Kashgar had the first experience with 'same-day installation,' and the photos with positive reviews attracted a large number of new customers."

"Light Strip King"——With a large volume of engineering orders and tight delivery periods, during peak order periods, there are often situations where technician scheduling fails and installation prices are increased. After connecting to the "Qi Bing Diao Jia" platform, not only can orders be responded to within 3 seconds and technicians can be scheduled to visit within 1 hour, but the platform also implements a "service one-price policy," eliminating the possibility of technicians increasing prices on the spot and making after-sales costs transparent and controllable.

"Crystal Light Top Store"——With high per-unit prices and many fragile parts, the boss of a lighting e-commerce store, A Jun, calculated that last year's return rate during the Double Eleven shopping festival was 8%, of which 6% was due to "not knowing how to install or installing it wrong," causing significant compensation losses that eroded profits. A Jun said, "Since we provided on-site installation services with professional technicians, I no longer have to worry about installation issues. Moreover, Qi Bing Diao Jia provides one-year warranty, and in case the installation is really damaged, the platform is responsible for compensation. The breakage rate has dropped from 15% to 2%, and the store's positive reviews are increasing. I really regret not finding a technician from the platform sooner."

Qi Bing Diao Jia: Reliable Platform = Brand's 'Invisible Insurance'

Economic Account: If the after-sales cost accounts for more than 5% of revenue, it is necessary to be vigilant. Qi Bing Diao Jia, on average, helps merchants save 45% of after-sales costs, significantly reducing the proportion of after-sales costs;

Time Account: On average, it takes 4.2 hours to handle one after-sales dispute, and after the platform takes over, the platform monitors orders in real-time, and customer service is online 7*15 hours a day, ready to quickly handle after-sales issues;

Brand Account: It takes 20 positive reviews to make up for one negative review, and with one-year warranty and rapid response, it directly drives up the positive review rate.

As the home appliance industry enters the "stock competition" era, after-sales service is no longer just "cleaning up after the fact," but the starting point for brand secondary marketing. Find technicians quickly with Qi Bing Diao Jia——with many technicians, fast order-taking, wide coverage, and greater savings, helping merchants focus more energy on product research and development and front-end customer acquisition, truly transforming "anxiety" into "worry-free" after-sales service.